Do I think I think Coach Frost and his staff are racist or have seen racist behavior from Coach Frost or his staff? No
Have I seen things that could be perceived as racist in the eyes of a beholder? Yes
Have I heard players talk about race as an issue? Yes. Several occasions.
I think the issue the staff and team are running into is they don't perceive the things they do as "racist" and something that would create divide. In a hypersensitive culture today every little thing is under a microscope. Now we're in territory that you're guilty by association or having the same general interests of a perceived racist. We live in Nebraska and kids from the Midwest and other heavy conservative areas get that because it's country music, camo, hunting, and flag flying it doesn't make one racist. However, someone from outside that culture might perceive it differently - it's the guilt by association.
From the perceived lack of support on the BLM movement, the people the staff and coaches follow on twitter, playing Fox News in which every player walks past to and from practice, having 8/11 or 9/11 starters on offense being white, losing (firing) well liked black coaches and replacing them with white coaches, and (I know this next stuff is extremely petty) blasting country music at practice, the camo, the hunting.
I do believe Scott is trying to establish a midwestern, hard working culture - whatever that definition may be or what it may look like. Kids from outside the region might not fit in or agree with it, however some will. Going back to my days at NWMSU, which is in a very hick/rural/racist area we had kids from East St. Louis, KC, Texas, and the sticks of Cockeyes/MO/NE/KS. It was a culture shock to those kids from out of the region and some left because of it, others accepted that once you knew a person, him driving a jacked up 4wd truck, listening to country music while shooting shit wasn't racist. Other viewed it as racist. Over the summer I read a post of a former college student at NWMSU who felt fearful for her life every time she saw someone in a truck or heard someone blasting country music. She associated that with racist behavior, so much so, she called the police on several occasions. The responses were what you'd expect in today's climate, white people lit her up for thinking this way, liberals and other blacks were compassionate and understood what she went through.
What the coaches need to do is reassess the culture and their perceived behaviors to at least be aware, address the situations, and be sincere about it. Hire at least 2 more black counselors for the team so that any issues, no matter how small, can be brought up and addressed.