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My point is that they need the $$$ badly and it's a lot easier to trade an L for $$$ when you're not very good (6-6 maybe).I'm saying if they were really "conceding a loss" and didn't need the money, they could've traded away the Nebraska game for another home game vs. a directional school.
It's a lot harder to trade a L for $$$ if you're aiming for a 10-2 Big 12 Championship season. So hard that they wouldn't have done it.