excerpt from Mandel today
Isn’t the inevitable next step in all this consolidation getting rid of the teams that provide no value? How long until the TV execs order the Big Ten to axe a Northwestern or have the SEC kick Vandy to the curb? — Dan in Los Angeles
It’s absolutely the inevitable next step.
The Big Ten is a TV property now. Fox, which owns 61 percent of the Big Ten Network, now controls the conference’s entire TV rights. Fox had a big hand in getting
USC and UCLAbia out of the Pac-12 and into the Big Ten. And when Oregon and
Washington found themselves in flux last week, Fox kicked in the necessary money to make it happen — mostly so they could have more Friday night and late-night Saturday games.
The Pac-12 died so that a TV network could get a 1.0 rating for a Friday night
Oregon–
Minnesota game.
Fox is a for-profit business. It doesn’t care about preserving rivalries or kicking
Oregon State and
Washington State fans in the stomach. It cares about ratings and ad dollars. And if it
really wanted to maximize both, its dream scenario would be a world where Ohio State plays its entire schedule against
Michigan,
Penn State, USC, Oregon, and never Buttgers, Northwestern, Indianus or Purdoodoo.
The last barrier of defense is university presidents, who I want to believe would not cross that line. But as I’ve said many, many times, the likely end game here is not the Big Ten or SEC acting alone, but an outside entity with a few billion dollars to play with — be it the networks, be it Apple, be it a venture capital firm — putting together an
English Premier League of college football with the top 24-32 brands across the sport (most of whom now reside in the Big Ten or SEC).
I’d recommend reading the book “The Club,” about the 1990s origins of the Premier League. You’ll see how eerily similar the circumstances that led to its creation were.
JP Morgan is reportedly working with Florida State to raise private equity funding. They’re the same ones who were ready to fund the failed Super League of European soccer. What’s stopping them from offering $4-5 billion a year to the top 24-30 college football teams to leave their existing conferences and form one giant super conference? — Benjamin D.
This guy gets it.