I think where this is all stemming from is they did scholarship limitations decades ago to try and "level the playing field" between the Alabama's and other FBS/BCS teams. They didn't want Bama able to sign 140 scholarship players. Now, NIL is putting them right back where they were and they are trying to "re-level" the playing field.
The problem is, they have no chance. Georgia State is never going to be able to compete with Alabama or other schools in NIL anyway. Further, and I can't remember where I read this, there's already talks about how many SEC schools/athletic directors are not wanting the NCAA to dictate what they do so that schools in the MAC can try and "keep up". If they want to spend more on NIL, if they want bigger rosters, they shouldn't be held back to do so just because schools like Western Michigan wouldn't be able to afford it.