Agreed here... like it or not, Nebraska scheduled this before NIL/revenue-sharing, the expansion of the CFP, and the expansion of the B1G conference. With us playing 9 conference games, a marquee non-conference situation almost makes zero sense. Nebraska used to have 4 non-conference games where you would schedule the 3 cupcakes then the marquee game. We don't have that anymore. Think of it this way, with Nebraska having only 3 non-conference games this year, we got lucky it was Colorado but we added USC in our conference schedule. A team we used to have to schedule a home-home series with is now being put into an automatic schedule within conference.
Another way to look at this is for this century, here are our marquee non-conference games that everyone was so excited about:
2000/2001 - Notre Dame not in anyone's conference
2002/2003 - Penn State now in conference
2004/2005 - Pitt
2006/2007 - USC now in conference
2008/2009 - Virginia Tech
2010/2011 - Washington now in conference
2012/2013 - UCLA now in conference
2014/2015 - Miami (FL)
2016/2017 - Oregon now in conference
2018/2019 - Colorado
2020 - RONA
2021/2022 - Oklahoma
2023/2024 - Colorado
Nearly 50% of the "Marquee non-conf games" were scheduled against teams now in a conference we are a part of. We got rid of Tennessee for 2026 and 2027 but we already added at Oregon and at Washington for those two seasons with the B1G expansion which are two of the "marquee non-conf games" we didn't want to lose cancelling this Tennessee game. We will still get the helmet games. Quite frankly i'm just looking at these 4 teams we added as our marquee game we wouldn't have had otherwise.