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Football NIL Discussion

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Football NIL Discussion

Here’s an updated comparative table including the Nebraska Cornhuskers (University of Nebraska) and estimates for its NIL & revenue sharing figures, alongside other major Power 5 programs. These are estimates and reported intentions, as many details remain private.
SchoolEstimated NIL / Collective BudgetEstimated Revenue‐Sharing Pool (2025-26 cap)Notes & Ranking Context
Nebraska CornhuskersLess than $10 million currently reported for NIL budget. Corn Nation+4Football Scoop+4247Sports+4Up to $20.5 million (full cap) confirmed by AD SI+1Nebraska is preparing to participate fully in revenue sharing; on NIL they are behind elite spenders but still among major programs.
Indiana HoosiersEstimated around $10 million+ in NIL investment.Up to $20.5 million cap.Indiana is positioned in the upper‐mid tier in NIL among Power 5; revenue‐sharing subject to same cap.
Ohio State BuckeyesReported among top—~$23 million NIL budgets. Football Scoop+1Same cap (~$20.5 m)Ohio State is among the highest nationally in NIL and revenue sharing potential.
Texas LonghornsReported among very top NIL spenders (estimates ~$20m+).Same capTexas is in the top echelon for both NIL and revenue sharing preparation.
Minnesota Golden GophersReported very low NIL budget (~$0.7 m for basketball; football unspecified). Nil NCAASame capMinnesota is much lower in NIL investment than top peers; still subject to same sharing cap.

🔍 Key Takeaways for Nebraska​

  • For NIL, Nebraska’s budget is below the highest‐spending programs (Ohio State, Texas, etc.) but still significant among Power 5.
  • For revenue sharing, Nebraska plans to participate at the full cap (~$20.5 million) for 2025-26 – placing them among the top tier in terms of potential athlete payments.
  • Ranking wise:
    • NIL: Nebraska likely sits below the very top tier, perhaps in the next tier of major programs.
    • Revenue sharing: Nebraska will be among the leading programs since many Power 5 are planning or committing to the full cap.
 
A select few would rather bitch non-stop than give any of their own money.

I challenged The Bomb Shelter last week; $5,000 in combined donations to 1890 by 2:00 Friday and I'll donate an additional $1,000. I even included 3 posters who donated within the last 7-10 days to be a part of the 5K number....

Only 1 poster stepped up. And props to him.
That's me. I LOVE complaining about other people not spending enough of their own money on things I want.
 
Here’s a list of estimated NIL collective funding for schools in the Big Ten Conference (public universities) and how they rank in terms of collective/NIL spend based on the latest available estimates:
Source: NIL-NCAA.com for Big Ten & Power 5 estimates. Nil NCAA+1
SchoolEstimated Collective/NIL Funding*
Ohio State University≈ $20,253,400 Nil NCAA+1
Michigan State University≈ $13,035,471 Nil NCAA
Pennsylvania State University≈ $13,793,489 Nil NCAA+1
Indiana University Bloomington≈ $13,631,160 Nil NCAA+1
University of Michigan≈ $16,357,054 Nil NCAA+1
University of Cockeye≈ $9,698,730 Nil NCAA+1
University of Nebraska–Lincoln≈ $7,973,918 Nil NCAA+1
University of Wisconsin–Madison≈ $8,982,406 Nil NCAA+1
University of Minnesota≈ $7,171,424 Nil NCAA
University of Illinois Urbana‑Champaign≈ $9,311,667 Nil NCAA+1
Maryland Athletics≈ $3,735,112 Nil NCAA
Rutgers University≈ $3,624,816 Nil NCAA
* “Collective/NIL Funding” = estimated amount for NIL collectives per school.

🔍 Key take-aways​

  • Within the Big Ten, Ohio State leads by a sizable margin in NIL funding.
  • Nebraska is significantly behind the top NIL spenders in the conference based on these estimates.
  • There is a wide spread: some schools are spending 2–4× what others are.
  • These figures are estimates (public data + projections) and may not reflect all deals or internal spend.
 
Here’s a list of estimated NIL collective funding for schools in the Big Ten Conference (public universities) and how they rank in terms of collective/NIL spend based on the latest available estimates:
Source: NIL-NCAA.com for Big Ten & Power 5 estimates. Nil NCAA+1
SchoolEstimated Collective/NIL Funding*
Ohio State University≈ $20,253,400 Nil NCAA+1
Michigan State University≈ $13,035,471 Nil NCAA
Pennsylvania State University≈ $13,793,489 Nil NCAA+1
Indiana University Bloomington≈ $13,631,160 Nil NCAA+1
University of Michigan≈ $16,357,054 Nil NCAA+1
University of Cockeye≈ $9,698,730 Nil NCAA+1
University of Nebraska–Lincoln≈ $7,973,918 Nil NCAA+1
University of Wisconsin–Madison≈ $8,982,406 Nil NCAA+1
University of Minnesota≈ $7,171,424 Nil NCAA
University of Illinois Urbana‑Champaign≈ $9,311,667 Nil NCAA+1
Maryland Athletics≈ $3,735,112 Nil NCAA
Rutgers University≈ $3,624,816 Nil NCAA
* “Collective/NIL Funding” = estimated amount for NIL collectives per school.

🔍 Key take-aways​

  • Within the Big Ten, Ohio State leads by a sizable margin in NIL funding.
  • Nebraska is significantly behind the top NIL spenders in the conference based on these estimates.
  • There is a wide spread: some schools are spending 2–4× what others are.
  • These figures are estimates (public data + projections) and may not reflect all deals or internal spend.
Hard to believe any of this shit when they have Cockeye, Illinois, and Wisconsin all ranked higher than us, I’d be very surprised if that were true.
 
I clicked on the link for you. They may have been using the 23-24 numbers

Big Ten Conference Schools 2023-24:



[TR]​
[th width="175px"]
School

[/th][th width="75px"]
2023
Conf

[/th][th width="75px"]
2024
Conf

[/th]​
[th width="125px"]
Collective
Funding *

[/th][th width="125px"]
Total
Support

[/th][th width="125px"]
Ticket Sales

[/th][th width="125px"]
Contributions

[/th]​

[/TR]​
[td width="175px"]Illinois[/td][td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 9,311,667

[/td][td width="125px"]
56,656,994

[/td][td width="125px"]
15,693,517

[/td][td width="125px"]
40,963,477

[/td]​
[td width="175px"]Indiana[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 13,631,160

[/td][td width="125px"]
82,939,020

[/td][td width="125px"]
21,278,997

[/td][td width="125px"]
61,660,023

[/td]​
[td width="175px"]Cockeye[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 9,698,730

[/td][td width="125px"]
59,012,087

[/td][td width="125px"]
26,416,829

[/td][td width="125px"]
32,595,258

[/td]​
[td width="175px"]Maryland[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 3,735,112

[/td][td width="125px"]
22,726,352

[/td][td width="125px"]
12,735,792

[/td][td width="125px"]
9,990,560

[/td]​
[td width="175px"]Michigan[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 16,357,054

[/td][td width="125px"]
99,524,766

[/td][td width="125px"]
55,266,135

[/td][td width="125px"]
44,258,631

[/td]​
[td width="175px"]Michigan State[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 13,035,471

[/td][td width="125px"]
79,314,544

[/td][td width="125px"]
25,178,673

[/td][td width="125px"]
54,135,871

[/td]​
[td width="175px"]Minnesota[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 7,171,424

[/td][td width="125px"]
43,634,648

[/td][td width="125px"]
19,252,536

[/td][td width="125px"]
24,382,112

[/td]​
[td width="175px"]Nebraska[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 7,973,918

[/td][td width="125px"]
48,517,435

[/td][td width="125px"]
38,946,701

[/td][td width="125px"]
9,570,734

[/td]​
[td width="175px"]Northwestern[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td]​
[td width="175px"]Ohio State[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 20,253,400

[/td][td width="125px"]
123,232,149

[/td][td width="125px"]
59,649,921

[/td][td width="125px"]
63,582,228

[/td]​
[td width="175px"]Oregon **[/td]
[td width="75px"]Pac-12[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 10,623,807

[/td][td width="125px"]
64,640,729

[/td][td width="125px"]
24,357,945

[/td][td width="125px"]
40,282,784

[/td]​
[td width="175px"]Penn State[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 13,793,489

[/td][td width="125px"]
83,926,716

[/td][td width="125px"]
44,678,657

[/td][td width="125px"]
39,248,059

[/td]​
[td width="175px"]Purdue[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 5,510,579

[/td][td width="125px"]
33,529,207

[/td][td width="125px"]
16,617,614

[/td][td width="125px"]
16,911,593

[/td]​
[td width="175px"]Rutgers[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 3,624,816

[/td][td width="125px"]
22,055,252

[/td][td width="125px"]
13,049,333

[/td][td width="125px"]
9,005,919

[/td]​
[td width="175px"]Southern Cal **[/td]
[td width="75px"]Pac-12[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td]​
[td width="175px"]UCLA **[/td]
[td width="75px"]Pac-12[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 5,919,423

[/td][td width="125px"]
36,016,831

[/td][td width="125px"]
17,494,361

[/td][td width="125px"]
18,522,470

[/td]​
[td width="175px"]Washington **[/td]
[td width="75px"]Pac-12[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 9,406,794

[/td][td width="125px"]
57,235,798

[/td][td width="125px"]
29,198,790

[/td][td width="125px"]
28,037,008

[/td]​
[td width="175px"]Wisconsin[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 8,982,406

[/td][td width="125px"]
54,653,602

[/td][td width="125px"]
38,117,093

[/td][td width="125px"]
16,536,509

[/td]​
I don’t care what year they use, I highly doubt all 3 of those schools have outspent us in any year since the implementation on NIL.
 
I clicked on the link for you. They may have been using the 23-24 numbers

Big Ten Conference Schools 2023-24:



[TR]​
[th width="175px"]
School

[/th][th width="75px"]
2023
Conf

[/th][th width="75px"]
2024
Conf

[/th]​
[th width="125px"]
Collective
Funding *

[/th][th width="125px"]
Total
Support

[/th][th width="125px"]
Ticket Sales

[/th][th width="125px"]
Contributions

[/th]​

[/TR]​
[td width="175px"]Illinois[/td][td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 9,311,667

[/td][td width="125px"]
56,656,994

[/td][td width="125px"]
15,693,517

[/td][td width="125px"]
40,963,477

[/td]​
[td width="175px"]Indiana[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 13,631,160

[/td][td width="125px"]
82,939,020

[/td][td width="125px"]
21,278,997

[/td][td width="125px"]
61,660,023

[/td]​
[td width="175px"]Cockeye[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 9,698,730

[/td][td width="125px"]
59,012,087

[/td][td width="125px"]
26,416,829

[/td][td width="125px"]
32,595,258

[/td]​
[td width="175px"]Maryland[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 3,735,112

[/td][td width="125px"]
22,726,352

[/td][td width="125px"]
12,735,792

[/td][td width="125px"]
9,990,560

[/td]​
[td width="175px"]Michigan[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 16,357,054

[/td][td width="125px"]
99,524,766

[/td][td width="125px"]
55,266,135

[/td][td width="125px"]
44,258,631

[/td]​
[td width="175px"]Michigan State[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 13,035,471

[/td][td width="125px"]
79,314,544

[/td][td width="125px"]
25,178,673

[/td][td width="125px"]
54,135,871

[/td]​
[td width="175px"]Minnesota[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 7,171,424

[/td][td width="125px"]
43,634,648

[/td][td width="125px"]
19,252,536

[/td][td width="125px"]
24,382,112

[/td]​
[td width="175px"]Nebraska[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 7,973,918

[/td][td width="125px"]
48,517,435

[/td][td width="125px"]
38,946,701

[/td][td width="125px"]
9,570,734

[/td]​
[td width="175px"]Northwestern[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td]​
[td width="175px"]Ohio State[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 20,253,400

[/td][td width="125px"]
123,232,149

[/td][td width="125px"]
59,649,921

[/td][td width="125px"]
63,582,228

[/td]​
[td width="175px"]Oregon **[/td]
[td width="75px"]Pac-12[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 10,623,807

[/td][td width="125px"]
64,640,729

[/td][td width="125px"]
24,357,945

[/td][td width="125px"]
40,282,784

[/td]​
[td width="175px"]Penn State[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 13,793,489

[/td][td width="125px"]
83,926,716

[/td][td width="125px"]
44,678,657

[/td][td width="125px"]
39,248,059

[/td]​
[td width="175px"]Purdue[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 5,510,579

[/td][td width="125px"]
33,529,207

[/td][td width="125px"]
16,617,614

[/td][td width="125px"]
16,911,593

[/td]​
[td width="175px"]Rutgers[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 3,624,816

[/td][td width="125px"]
22,055,252

[/td][td width="125px"]
13,049,333

[/td][td width="125px"]
9,005,919

[/td]​
[td width="175px"]Southern Cal **[/td]
[td width="75px"]Pac-12[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td][td width="125px"]
n/a

[/td]​
[td width="175px"]UCLA **[/td]
[td width="75px"]Pac-12[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 5,919,423

[/td][td width="125px"]
36,016,831

[/td][td width="125px"]
17,494,361

[/td][td width="125px"]
18,522,470

[/td]​
[td width="175px"]Washington **[/td]
[td width="75px"]Pac-12[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 9,406,794

[/td][td width="125px"]
57,235,798

[/td][td width="125px"]
29,198,790

[/td][td width="125px"]
28,037,008

[/td]​
[td width="175px"]Wisconsin[/td]
[td width="75px"]Big Ten[/td][td width="75px"]Big Ten[/td]
[td width="125px"]
$ 8,982,406

[/td][td width="125px"]
54,653,602

[/td][td width="125px"]
38,117,093

[/td][td width="125px"]
16,536,509

[/td]​
giphy-downsized-large.gif


What in the wide, wide world of color fuckery is this? Impossible to read in dark mode, and I'm not going blind switching to the "all whites".
 
Here’s a list of estimated NIL collective funding for schools in the Big Ten Conference (public universities) and how they rank in terms of collective/NIL spend based on the latest available estimates:
Source: NIL-NCAA.com for Big Ten & Power 5 estimates. Nil NCAA+1
SchoolEstimated Collective/NIL Funding*
Ohio State University≈ $20,253,400 Nil NCAA+1
Michigan State University≈ $13,035,471 Nil NCAA
Pennsylvania State University≈ $13,793,489 Nil NCAA+1
Indiana University Bloomington≈ $13,631,160 Nil NCAA+1
University of Michigan≈ $16,357,054 Nil NCAA+1
University of Cockeye≈ $9,698,730 Nil NCAA+1
University of Nebraska–Lincoln≈ $7,973,918 Nil NCAA+1
University of Wisconsin–Madison≈ $8,982,406 Nil NCAA+1
University of Minnesota≈ $7,171,424 Nil NCAA
University of Illinois Urbana‑Champaign≈ $9,311,667 Nil NCAA+1
Maryland Athletics≈ $3,735,112 Nil NCAA
Rutgers University≈ $3,624,816 Nil NCAA
* “Collective/NIL Funding” = estimated amount for NIL collectives per school.

🔍 Key take-aways​

  • Within the Big Ten, Ohio State leads by a sizable margin in NIL funding.
  • Nebraska is significantly behind the top NIL spenders in the conference based on these estimates.
  • There is a wide spread: some schools are spending 2–4× what others are.
  • These figures are estimates (public data + projections) and may not reflect all deals or internal spend.
That website is all made up and the data they use as a basis for Nebraska’s estimate is factually wrong. More AI slop!
 
I would think the following schools probably have higher player comp budgets than us, but curious to hear who you’d leave off this list.

Ohio State
Michigan
USC
Oregon
Penn State
Alabama
Georgia
Tennessee
Florida
Ole Miss
LSU
Missouri
Oklahoma
Texas
Texas A&M
Texas Tech
Miami

Maybe:
Arkansas
Clemson
Auburn
Auburn more than Nebraska.

Arkansas no. They are spending a lot of basketball
 
So how is it wrong. Please explain.
They pulled the numbers from the USA Today website, which has Nebraska’s numbers wrong for some reason. Here is what the website you linked to shows for total booster contributions for Nebraska:

IMG_2766.jpeg
Do you really think Cockeye has 4 times the amount of support as Nebraska? Nebraska actually reported $76.3m in donor contributions for FY23-24 with $30.5m specifically earmarked for football.
 
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