NIL situation

[Tsakoi]

Has anybody else noticed that the 1890 Initiative has gone silent after being on a pretty solid tear for a few months.

Their last pubic tweet about any deal was Feb 28th with Kai Wallin. What is the reason for this? Seems weird to me.

1: They are in a holding pattern to see what happens with spring football.

Or

2: There really is trouble in paradise with MD and the Peeds.

(Obviously there are more explanations than the two mentioned above that could possibly explain what is happening, but the point remains, what is going on?)

 

[David Webb]

Has there been any new players added to the team since then that need a NIL deal?

 

[Tsakoi]

Has there been any new players added to the team since then that need a NIL deal?

The list of guys announced through Twitter that have NIL deals is not all that extensive. Lots of dudes not being compensated by 1890. (They could be and just aren't announced publicly or they could be in with another collective possibly)

 

[Carm]

The list of guys announced through Twitter that have NIL deals is not all that extensive. Lots of dudes not being compensated by 1890. (They could be and just aren't announced publicly or they could be in with another collective possibly)

Terry Shannon's National On3 NIL team surveyed schools and found that compared to last year, NIL expenditures are down significantly on a national basis. A year ago, the conventional wisdom was that everyone would get NIL. What is happening instead is that average players are getting little or no NIL and guys with market value are the ones getting all the NIL. The average per team was sown a good amount - can't recall the exact numbers.

That may play into it.

 

[Tsakoi]

Terry Shannon's National Tater Island NIL team surveyed schools and found that compared to last year, NIL expenditures are down significantly on a national basis. A year ago, the conventional wisdom was that everyone would get NIL. What is happening instead is that average players are getting little or no NIL and guys with market value are the ones getting all the NIL. The average per team was sown a good amount - can't recall the exact numbers.

That may play into it.

Is it maybe because it's gotta be one of the absolute worst investments of all time for 90% of people who put money into it?

Think about the people who rushed to open their wallets last year to make sure Ochaun Mathis got what he needed. Nobody got ROI in that case, I'm guessing.

Most people might as well buy pyramid scheme phone cards. (I bet someone reading this has)

 

[Bootleg11]

Terry Shannon's National Tater Island NIL team surveyed schools and found that compared to last year, NIL expenditures are down significantly on a national basis. A year ago, the conventional wisdom was that everyone would get NIL. What is happening instead is that average players are getting little or no NIL and guys with market value are the ones getting all the NIL. The average per team was sown a good amount - can't recall the exact numbers.

That may play into it.

Market correction

 

[Baron Winnebago]

Market correction

Ole Baron has been on the "but what's the actual fucking value" train for quite some time. Like yeah the 10% of dudes who add significant value to the marketability of your program and business will fucking clean up, but shelling out more than a couple Gs to most of the roster is dumb

 

[iruletheskool]

Ole Baron has been on the "but what's the actual fucking value" train for quite some time. Like yeah the 10% of dudes who add significant value to the marketability of your program and business will fucking clean up, but shelling out more than a couple Gs to most of the roster is dumb

Yeah I never could imagine how even the richest of rich could just burn away 10 mil per without remorse

 

[doublewing]

Market correction + current economic climate where most are cutting back on spending.

I don't think it should ever return to the inflated numbers from last year and I seriously question the sustainability of paying that much. What is your ROI on this? It's not like you're the owner of a sports franchise and you get income from putting people in seats.

 

[Baron Winnebago]

Really just another exercise of America's greatest pastime: unnecessary moral panic

 

[Tsakoi]

Market correction + current economic climate where most are cutting back on spending.

I don't think it should ever return to the inflated numbers from last year and I seriously question the sustainability of paying that much. What is your ROI on this? It's not like you're the owner of a sports franchise and you get income from putting people in seats.

My guess is in the near future there will be people who are more interested in NOT hearing from the AD or a collective for donations than they are interested in pitching more money in. People will end up thinking it's crazy to pay for some college kid you don't know to have beer/pizza money, a car and all the PlayStation games and what you get is a losing season.

 

[MtnHusker]

Is it maybe because it's gotta be one of the absolute worst investments of all time for 90% of people who put money into it?

Think about the people who rushed to open their wallets last year to make sure Ochaun Mathis got what he needed. Nobody got ROI in that case, I'm guessing.

Most people might as well buy pyramid scheme phone cards. (I bet someone reading this has)

I can see some businesses utilizing players in advertising & marketing. But NIL to me basically feels like a way to get around the McDonalds Bags full of cash for buying recruits. Now it is a bit more visible. Same boosters who were wiling to pay Reggie Bush's family under the table & with a nice house to go to USC can now do it through NIL. Or Bama boosters can give the players checks instead of Pre-Paid Debit Cards. Lincoln Car Dealerships can hook up players with cars without hurting the program. Players can get free meals in a restaurant. Someone can buy Eric Crouch a Ham Sammich without us getting in trouble.

 

[SOHusker11]

Terry Shannon's National Tater Island NIL team surveyed schools and found that compared to last year, NIL expenditures are down significantly on a national basis. A year ago, the conventional wisdom was that everyone would get NIL. What is happening instead is that average players are getting little or no NIL and guys with market value are the ones getting all the NIL. The average per team was sown a good amount - can't recall the exact numbers.

That may play into it.

Read it. I think he said a lot of big programs were in the $8-10 million range, but many had dropped to around $4-5mil.

That might not be exact, but should be pretty close.

 

[Bootleg11]

Ole Baron has been on the "but what's the actual fucking value" train for quite some time. Like yeah the 10% of dudes who add significant value to the marketability of your program and business will fucking clean up, but shelling out more than a couple Gs to most of the roster is dumb

Bud Elliott at Cover 3 has been saying forever that only the top 1/3 of your roster is worth any NIL Value. Why waste resources?

 

[doublewing]

Ole Baron has been on the "but what's the actual fucking value" train for quite some time. Like yeah the 10% of dudes who add significant value to the marketability of your program and business will fucking clean up, but shelling out more than a couple Gs to most of the roster is dumb

In the days when this was cheating, that was how it worked: the stars got paid but the rank and file were not getting much of anything. The same will be true now once the initial NIL craziness calms down.

 

[Baron Winnebago]

In the days when this was cheating, that was how it worked: the stars got paid but the rank and file were not getting much of anything. The same will be true now once the initial NIL craziness calms down.

Yeah. I don't really know why there was this belief that the economics would change drastically. I mean maybe with the craze of businesses to use "influencers", it's bumped the money up at the top, but ain't no one going to Ernie's in Ceresco because Garrett Snodgrass tweets about it

 

[Baron Winnebago]

Bud Elliott at Cover 3 has been saying forever that only the top 1/3 of your roster is worth any NIL Value. Why waste resources?

This is where I respect the heck out of Nick Saban. Dudes come at him with NIL demands and he basically tells them to hit the bricks if they aren't high level contributors. Idiots like Jumbo are paying out to dudes who may never be worth a shit in college.


I think it's worth your collective pumping out content for any deal no matter how small to give guys the impression they'll get paid, but you don't need to waste resources on guys who aren't worth it

 

[Herbie]

NIL in this economy?

 

[MtnHusker]

In today's chat on On3 Robin was asked about NIL and mentioned that Bryce McGowens didn't get paid what he was promised. We've heard these rumblings about basketball players being screwed over. Also a couple football players had issues getting paid in the past.

Robin: Is Nebraska competitive in the NIL market for basketball? 1890 already letting Fred down after switching over from their own basketball centered collective. Also did Bryce get everything he was promised NIL wise?

They're still behind in some ways. Kriisa seems to be a prime example.

However, I do think Nebraska is toward the front in terms of finding ways to make passive NIL income for international student-athletes. They've put in a lot of work on that front over the past few months.

From what I've heard, he did not.

 

[tman87]

I can see some businesses utilizing players in advertising & marketing. But NIL to me basically feels like a way to get around the McDonalds Bags full of cash for buying recruits. Now it is a bit more visible. Same boosters who were wiling to pay Reggie Bush's family under the table & with a nice house to go to USC can now do it through NIL. Or Bama boosters can give the players checks instead of Pre-Paid Debit Cards. Lincoln Car Dealerships can hook up players with cars without hurting the program. Players can get free meals in a restaurant. Someone can buy Eric Crouch a Ham Sammich without us getting in trouble.

Exactly. Has been my thought about it as well.

Very little actual value in paying a player to tweet or whatever about your product/business. Just a legal way to pay what used to be under the table $.