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In the long run I agree with you, but I think the argument is that we're a team that desperately needs some kind of kickstart, making the Big Ten Championship game could propel us up a level in recruits' minds and just improve the program's fucked up psyche as well. Then you'd hope that would get the momentum going to become more than just the best of a weak division.Honestly... if we have to be in a very weak division to have a chance to get to a conference championship... then we still suck anyway. Maybe not suck as much, but we should want to be better than squeaking in to a championship game via being in a weak bracket. JMO, and part of me does want to just GD win the West and get in a conference championship game, but if it is really only because we are in a bad division, it really doesn't mean much.