CU is like my college classmate who immediately upon graduation bought a BMW to show everyone he'd made it. It probably took 60% of his income to drive it but he looked cool for the few months he had it. The BMW was taken off his hands for a reduced price and my classmate eventually settled on a more affordable and less flashy Toyota Camry.
Time is a flat circle and CU will sell their Deion BMW in a year or two.